Leadership
Richard Aday
Founder, CEO & Principal Engineer
Richard is an Electrical and Computer Engineer with experience from companies such as Amazon.com, Microsoft, and IBM. After working with thousands of lodging establishments, his experience allows him to provide a fresh perspective on processes currently being used in the industry and how to take them to the next level.
Alfred Aday
Founder, CTO & Principal Engineer
Alfred brings extensive technical experience as an Electrical and Computer Engineer who has worked at companies like Amazon.com, IBM, and Lockheed Martin. His ability to design and implement complex systems across a team allows ThinkReservations the ability to respond quickly to industry demands.
Technical Team
Atish Kalyan
Principal Engineer
Atish received a degree in computer science from The Georgia Institute of Technology. A job offer from Amazon.com brought Atish to Seattle where he spent 9 years developing Amazon's fulfillment center software, integrating Amazon and Zappos systems, overseeing the deployment of the Kiva Robotics system, and innovating on the Amazon Prime Air team. Post-Amazon, Atish has worked at start-ups and is excited to be working at ThinkReservations.
Blaque Mackintosh
Principal Designer
Blaque got his start in software experience design in 1994, architecting some of the earliest networked applications on the Internet. Blaque has nearly 30 years of experience in the field, holding design leadership positions at Sapient, Amazon.com, IBM, General Electric. He specializes in collaborative productivity software, thinking the big thoughts and polishing the fine details of user experience. His fields of expertise include interaction design, ethnographic research, usability analysis, and visual and graphic design.
Julian Naydichev
Sr. Software Engineer
Julian is a code wizard with several years of experience working at Amazon. He’s a master puzzler, tinkerer and typist extraordinaire (even having beaten Alfred in a competition!). He’s lived in Los Angeles, Seattle, and now calls the beautiful canal-filled city of Amsterdam home. Hij spreekt een beetje Nederlands, maar hij weet ook Java, Python en Bash.
Britney Bogard
Sr. Software Engineer
Britney got her degree in Computer Science from the University of Cincinnati before moving to Seattle to work for Amazon. There, she worked on internal developer tools for a few years before moving to Amsterdam to assist with their Cloud9 acquisition. In Amsterdam she assisted with the launch of AWS Cloud9 and created a metrics infrastructure to improve the user experience. Since leaving Amazon, she’s worked with smaller companies helping them solve real problems for their users.
Levi Robertson
Front End Developer
Levi is a self-taught developer who likes to joke that he was raised by the internet. As early as he can remember he was either modding games, customizing his and other's myspace pages, or trying to take electronics apart. He has a real passion for understanding how things work and improving on them. His passion for the front-end has helped various teams, from large companies like American Express to startups, build a beautiful and effective product.
Nate Balas
Nate received his BS Computer Science degree from the University of Minnesota before moving to Seattle to work with Amazon. He worked on the Elastic Beanstalk team for 2.5 years until moving to Amsterdam to assist with the Cloud9 acquisition for another 3 years. Now residing in Utrecht he looks forward to working with ThinkReservations.
Sales, Marketing & Education Team
E. Scot Fuller-Beatty
Director of Sales & Education
Scot regularly works with properties considering the upgrade to ThinkReservations and presents at a variety of conferences to educate people on ways to fully utilize their PMS to make their businesses more profitable and efficient, and tackle emerging trends. Scot has owned The Chadwick Bed & Breakfast in Portland, Maine since 2011.
Laura McDowell
Director of Marketing
With a degree in hospitality management from Johnson & Wales University, and range of experiences working with both lodging properties and restaurants, Laura has a passion for the industry. She loves finding ways to creatively educate people on all that ThinkReservations has to offer through marketing, product demos, and educational webinars.
Sharon Elswick
Account Executive
With a background in marketing, sales and inn ownership, Sharon enjoys discussions with prospective clients on how to take their business to the next level with ThinkReservations. Sharon has owned her inn in Central Virginia since 2006.
Laura Scheidegger
Account Executive
Laura brings 20+ years of hospitality knowledge to the ThinkReservations team as a Sales Account Manager. Her diverse background in hospitality and travel allows her the opportunity to guide our potential properties through the sales process with ease, leaving them confident they have made the best choice.
Tracey Heber
Sales Development Representative
Tracey has a degree in Hospitality and Tourism Management from Grand Valley State University and has experience in the lodging industry from chain hotels to boutique and private inns. She has also been involved in the tourism sector and worked as a Family Readiness Support Assistant for the US Army. Tracey and her family volunteer as a foster family for a local dog rescue and enjoy an enterprising game of monopoly. Fun fact: Tracey participated in and completed the 2020 Honolulu Marathon.
Operations Team
Sean Rolsen
Director of Operations
Sean Rolsen grew up in the lodging industry. Over a span of almost 20 years Sean has performed every job conceivable at the Inn and restaurant from property management to concierge services. At ThinkReservations, Sean leads the Operations Team and uses his passion and knowledge to help "Thinkers" grow their business.
Kevin Heinrich
Technical Support Engineer
Kevin provides account management and design services to ThinkReservations' client base. He is passionate about delivering effective top tier level support to clients. For the past 12 years, Kevin has specialized in technical consultation and design services for hospitality businesses in New England and beyond.
Shena Hesselbein
Office Manager
After getting her degree in hospitality and tourism management at Florida International University, then working as an innkeeper for several years at her family's Pennsylvania bed and breakfast, Shena brings both passion and experience to her role as an Office Manager.
Andrew Wall
Product Manager
Andrew has a Master's degree in business and hospitality from Cornell University and a diverse range of experiences working in both hotel operations and hotel technical administration. He loves leveraging his expertise to help create efficient and user friendly workflows and system functionalities, enabling users to spend less time on the computer and more time personalizing and enhancing the experiences of their guests.
Ilsa Gruber
Project Manager
Ilsa formerly worked as a Front Office Manager at the Statler Hotel while attending Cornell Hotel School. She loves using her technical education combined with practical skills from the hotel to train and assist ThinkReservations clients. Ilsa also manages ThinkOrganizations, where she helps associations bring more business to their members.
Allison Bruen
Customer Success Manager
Allison joined the ThinkReservations team with over 15 years of customer service and hospitality experience. Having launched and managed a boutique hotel in Pennsylvania, Allison is passionate about using her insight into what hoteliers need from a property management system to ensure the success of all ThinkReservations customers.
Ray Rosset
Account Manager
Ray works directly with our customers to help them understand how they can reach their goals using ThinkReservations. As former owner/innkeeper of Lookout Point Lakeside Inn for 14 years, Ray adds a wealth of real-world experience to our team. He is a Chartered Accountant (Canada) with many years of corporate accounting and finance roles in major retail organizations.
Adam Strickland
Account Manager
Adam's past experiences include managing a lodging property and providing support for both RezOvation and Webervations. Adam has a lot of experience in the lodging industry and uses his valuable knowledge to help properties solve problems and learn how to improve their businesses.
Andrew Martin
Account Manager
Andy has worked in lodging software since 2005 supporting both RezOvation and Webervations prior to joining ThinkReservations. He utilizes a wealth of knowledge about lodging software and industry trends to assist customers in using ThinkReservations to manage their business and to resolve any issues that may arise.
Zach Martin
Account Manager
Zach has been working in the property management system space since 2007. After supporting both RezOvation and Webervations he is now working at ThinkReservations. He uses his experience to help innkeepers find the simplest solutions to manage their business.
Jade Moser
Onboarding Specialist
Jade received her degree in Hospitality Management from Pennsylvania State University. She began her career in Hospitality with Carnival Cruise Lines. After working with Carnival, she transitioned to Hotels & Resorts. Jade worked for several years with Best Western Premier Resorts, and Hilton Hotels. Her diverse background in hospitality, sales, & travel offered the opportunity to assist in opening the world’s first Cartoon Network Hotel, located in Lancaster, PA. There, she worked within the sales department as the Sales Manager leading opening operations, launching the hotel's property management system, generating new sales leads, and networking with hospitality professionals in the surrounding area. Jade loves helping others and providing exceptional experiences. Jade is excited to be a part of ThinkReservations.
Ginevra Boyes
Onboarding Specialist
Ginevra is a hospitality professional who knows the benefit of using ThinkReservations first hand. She and her husband owned and operated Sylvan Valley Lodge & Cellars in North Georgia from 2004-2021 and were early adopters of the property management system, signing up with ThinkReservations in 2013. After selling the Lodge in Spring of 2021, Ginevra chose to stay in the Hospitality industry and is pleased to have joined the team. She enjoys helping other innkeepers begin their journey of discovering all the system has to offer. Ginevra holds degrees in English and Graphic Design & Copywriting. She and her husband live in Hilton Head, SC, where they enjoy being Islanders.

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