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Wednesday, June 17, 2026

Meet PriceLabs: Smarter Pricing for Independent Properties

E Scot Fuller-Beatty
PriceLabs Revenue Manager Webinar Email Invite

I'm excited to share that ThinkReservations is now integrated with PriceLabs, a revenue management platform built specifically for independent lodging properties.

If revenue management is new to you, here is what it does: it helps you decide what to charge for each room on each night, based on your property's actual performance, what comparable properties nearby are charging, and shifts in local demand.

Done well, it means more revenue from the rooms you already have — and far less time spent watching the competition or second-guessing your rates.

Why We Chose PriceLabs

After evaluating options across the industry, we selected PriceLabs because they are purpose-built for properties like yours. They price more than 30,000 rooms every day worldwide, powered by a decade of dynamic pricing experience across 150+ countries. Their hotel platform is backed by deep market data, a transparent pricing engine, and a team of 300+ revenue experts, data scientists, and product specialists.

What sets PriceLabs apart is the combination of depth and control. You will see exactly how occupancy, competitor activity, and market signals influence every rate recommendation — and you can adjust the rules to fit your property's strategy. It is automation with control, not a black box.

What the Integration Does for You

With the PriceLabs integration, you will be able to:

  • Receive daily rate recommendations based on your property's performance, market demand, and competitor activity — within the guardrails you set.
  • See exactly why every rate was recommended, with full visibility into the data behind each decision.
  • Track real competitors — both nearby hotels and short-term rentals competing for the same guests.​​​
  • Save up to 30 hours each month through bulk updates and the automation you configure.
  • Get personalized onboarding and 24/7 support, from PriceLabs' team from day one.​​

Behind the scenes, our integration handles many of the setup steps a PriceLabs customer would otherwise manage manually so that you can focus on strategy rather than configuration.

Try It Free for 30 Days

PriceLabs offers a 30-day free trial. You can connect your ThinkReservations account and see how PriceLabs works for your property before any monthly billing begins. PriceLabs pricing is based on the number of rooms at your property, with no hidden tiers or premium upgrades for core features.

Join Us for a Live Webinar — Thursday, June 25 at 2pm ET / 11am PT

We're co-hosting a webinar with PriceLabs to walk through the integration, demonstrate the platform, and answer your questions live.

Register for the PriceLabs Webinar

Even if you cannot attend live, please register anyway — we will email you a link to the recording shortly after the webinar ends.

Learn More About PriceLabs

If you would like to explore PriceLabs before the webinar, the PriceLabs team has produced a walk-through video that gives you a feel for the platform. You can also visit the PriceLabs website to read about their approach, pricing model, and customer stories.

Visit PriceLabs

11-Minute Walk-Through Video of PriceLabs

Want a preview before the webinar? Watch PriceLabs' walk-through.

A quick note on the walk-through video: many of the setup steps shown are handled automatically through our integration. The video is for informational purposes only, to give you a feel for the platform.

Bringing Bigger-Hotel Pricing to Independent Properties

PriceLabs gives independent properties the kind of pricing intelligence that, until now, has mostly belonged to larger hotels. We are proud to bring it to our customers, and we hope you will join us on June 25 to see what it can do for your business.

Thank you for your continued partnership.

Best regards,

E Scot FB Signature
Meet PriceLabs: Smarter Pricing for Independent Properties • ThinkReservations